Thursday, August 6, 2026

A Reader Question: Updating the Preppy/Ivy/Sloane Lifecycle Chart

A Reader question:

Good morning, my memory lane guru and tour guide.  
One of my favorite posts remains your 2017 introduction to the "Life Cycle of Preppy Companies."  ("Many peddle aspirational vulgarity." Brilliant.) 
I was wondering if you plan a 'ten years on' update - I think it would be well received! 
All the best from this New Englander in his Mid-Atlantic exile,

So, with the goal of filling in an updated chart:

From your experiences, focused on clothing and accessory companies that fall roughly in the Preppy/Ivy/Sloane lane, and for Men and Women, which companies would you include on the chart today, and in which category?

Chart Designed by Salt Water New England

Tuesday, August 4, 2026

Sunday, August 2, 2026

Thursday, July 30, 2026

Mercer Shirt Refresh

Photo by Muffy Aldrich
Nothing is as refreshing as a Mercer refresh.  Broadcloth, of course. 

Sunday, July 26, 2026

Midsummer Along the Coast

Photos by Muffy Aldrich



 

A Reader Question: Hand written letters? Fountain pens?

 A question from a reader:

Hi Muffy,

May I ask a question which I hope is pertinent to the blog.

Do people, other than me, use fountain pens? My father gave me my first fountain pen when I was eleven years old and I've used one ever since. I always carry one to appointments in case I need to sign my name and at home I use one exclusively as I did when I was working prior to retirement. Obviously most correspondence is by email nowadays, but I still prefer sending hand written notes and letters.

Am I alone in this?

Kind regards

Wednesday, July 22, 2026

A Question from a Reader: Best Trousers for a Business/ Business Casual Workplace?

I received a note from a reader asking:

What are the best trousers for a business or business casual workplace?

Reader Question: Favorite Outfit When the Temperature Reaches 90+? (repost)


From a Reader:
I have a question for this intelligent community. When the temperature reaches 90++++ what is your favorite outfit? I prefer white and creme linen and cotton with flip flops and a straw hat. I'm wondering if both males and females have other useful suggestions. Hats and foot gear suggestions appreciated! Love the warmth but enjoy being comfortable

Sunday, July 19, 2026

A Blue Brown Betty

Photo by Muffy Aldrich
Made in Pristine, England.